Steve Outing Suggests how to Sell Stories as add-on apps

News, journalism, the news business and its evolving transformation in a digital age

Steve Outing Suggests how to Sell Stories as add-on apps

For a news publisher to take advantage of the ability to charge for premium or special content within its own iPhone app, it will have to charge something for the app itself. 99 cents is a reasonable price that should not scare too many people away, as long as there’s real value in using the app even if you never buy any premium content or service subsequently.

via What Men’s Health Workouts can teach you about paid mobile: SteveOuting.com.

The iPhone’s First Upselling Magazine App (gawker.com)

Written by Barbara K. Iverson

July 8th, 2009 at 11:34 pm

Posted in Business models,Future of News,New economic models,micro-payments

Tagged with apps, iphone, payments

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