(iverson's) currentbuzz

Romenesko posted about it, linking to the Gawker story, The Fake New York Post: Get Yours Now – Media – Gawker.

I was there. Being a long-time admirer of the Yes Men, and the whole idea of “brand corrections” as social protest, I was pleased to be in New York at the same time as one of their social network powered events.

Having participated in flashmobs when they were the rage, I have an appreciation for how you can motivate lots of diverse people to do some simple thing, and because of the reach of social media, you can produce a big “group” this way.

We got a series of e-mails over Friday, Saturday, and Sunday, that were basically designed to get everyone on an SMS list. Once the action starts, coordination continues via SMS messages, such as “More people needed at the Staten Is. Ferry.”

At 4 a.m. some volunteers that did not include me, set out to pick up the papers at three distribution sites, and take them to the commuter locations where other volunteers handed them out. I checked out the Grand Central Station site.

At 11 there was another brief meeting in Bryant Park, and I passed out copies of the “special” edition of the Post there. I had to go to the airport, but the volunteers stayed around to greet U.N. reps who had been meeting in the NYC Library there at Bryant Park.

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Check out my new widget, created with “Tinker” which let’s you specify a twitter search term, in this case “white sox opener” and then it will collect all the tweets on that subject. People can follow the event, too. I am not sure yet how to do the White Sox widget. Should I follow by game, or just do a general feed? I’m exploring this and figuring out the event centric focus of Tinker.

I missed SXSW, but I have heard about lots of very interesting sessions. I like Mark Briggs’ take on how you could set up a news site with low overhead, charge like $10 for life, and use some tricks to make it seem “cool” and attract visitors. I have always said that if PUBLIC SCHOOLS just told parents they had to fill out an application form, and that their kid might not get admitted, even if they admitted everyone, the school would be better. Anyway, if you are thinking of going commericial, here is one suggestion.

via Journalism 2.0 | Mark Briggs on how to survive and thrive in the digital age » Charging for news, but not for the money.

Of course, you’d need to be creative with marketing and making sure word gets out. Scott, who is a tech guy and not a journalist, suggested leaving holes in the paid wall and leaking out a few logins/passwords so, suddenly, people would feel like they’re getting a deal. Throw some Twitter and blogs by the writers into the mix for extra exposure and it just might work

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• South by Southwest a la Twitter (yodiwan.wordpress.com)
• Old Media’s New Voice (mediabullseye.com)

Links from my blog about the townhall and its follow up (aftermath?)
http://biverson.com/?s=townhall

Interview with a couple of panelists before the event
http://communitymediaworkshop.org/podcast/?p=33

The “official” Chicago Journalism Townhall site
http://chijournalismtownhall.com/

Audio from Chicago Public radio (interesting comments on each page, too)
Part 1
http://www.chicagopublicradio.org/Content.aspx?audioID=32307
Part 2
http://www.chicagopublicradio.org/Content.aspx?audioID=32309

The Twitter feed from the conference (#cjth)
http://search.twitter.com/search.atom?q=%23cjth

Other links and reports about our event:
http://www.editorsweblog.org/newsrooms_and_journalism/2009/02/chicago_journalism_town_hall_meeting_of.php
http://www.suntimes.com/business/spirrison/1455598,CST-FIN-SPIRR02.article
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There are some many posts and so many microblogs so it is only logical that there are a variety of tools that let you search through the “tweetosphere.” Here is a list of several that are useful. Tweetnews is a mashup of twitter.com and Yahoo.com that can often bring up news stories around events that are breaking and being twittered about, faster than the Google algorithm will bring the same stories to the top of Google searches.

• Twingly http://www.twingly.com
• Summize(now part of Twitter) http://search.twitter.com/
• Tweetnews app that looks for twitter trends and yahoo news stories. http://tweetnews.appspot.com/fresh?q=search+twitter+
• Tweetscan good for finding what’s being tweeted the most http://tweetscan.com/

If you have others, please send them to me.

Posted via email from Noteoreous